Search engine optimization

If you have ever heard of the Page Rank system for Google, you might be interested to know that it is an algorithm that has been named for Larry Page, the co founder of Google. The Google rankings system has made internet marketing a much bigger deal for businesses than it ever has been before.

Blogging is another big part of online marketing that would not have been thought of first, a few years ago. Going by search engine rankings means that companies need to make sure their search engine rankings are high. Companies can have 434 percent more indexed pages just by using blogging as a marketing method. This can result in more leads which will eventually improve profits for a business. If a company were to utilize blogger they would make their Google rankings that much higher.

Organic links are much more likely to be clicked on when an internet user is searching for something. Instead of using pay per click click throughs companies need to be going towards organic click throughs which generate 25 percent high conversion rates.

Before Google was a ridiculously massive business its founders used LEGO bricks to create a storage compartment for the 10 4 GB hard drives they were using to test the Google rankings system. The Google rankings system has opened up what feels like millions of windows for businesses to improve themselves. Business owners have so many more opportunities to advance their business through internet advertising.

Consumers start researching a project or service by using a search engine more than half of the time. This is much higher than people who go directly to company websites or people that inquire through social media platforms. Because of this, Google rankings have never been more important. People do not always know exactly what they are looking for which is why using search engines is very common. Google rankings give consumers choices, which they like. You just need to make sure your business is one of the top choices.

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